While we believe that our i3D Platform for due diligence and in development Investment Platform will de-risk investment and create a liquidity option allowing investors the opportunity to exit at a time of their choosing, there are two principal risks to be aware of when investing in shares, particularly when investing in growth-focused businesses:
1. The value of your shares depends on the success of the company. If the company is unsuccessful and decreases in value, the value of your shares will also fall. If the company fails completely and goes out of business, you will lose all your investment.
2. Until Invluencer receives regulatory approval to develop its Investment Platform, your shares in Invluencer Ltd, as a private company without its shares being traded on a public market, are illiquid, which means they can be difficult to sell and it can be hard to value them. It may not be possible to sell them at all, even if the business is a success and your shares have increased in value. You should therefore be prepared to hold your shares for the long-term.
You can find out more information about making an equity investment, including the different risks involved, in the appropriate information section from Crowdcube (the investment platform where our campaign is available).